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September 1, 2014     5


Risk Aversion: The Next Big Dream Killer

And the trouble is, if you don’t risk anything, you risk even more. –Erica Jong

Have you ever heard of somebody on their death bed, tears in their eyes, overwhelmed with regret, saying, “I wish I would have spent more time working at that dead-end job.” Uh, probably not. Why? Because regrets are focused around those things in our lives we wished we would have accomplished and never did. Whether it’s starting your own business, traveling the world, moving to Key West or writing a novel, everybody has big dreams for themselves and their lives. So why is it that so many of us never accomplish the things we want for ourselves? Simple. We live in a risk adverse culture.

When I decided to become a coach a few years ago, I had no roadmap on how to successfully launch a coaching practice, let alone how to find clients who would be willing to hire an inexperienced coach such as myself. All I knew is that I had a passion to help people, was good at guiding people to their truth and couldn’t bear the idea of continuing doing the same meaningless work for much longer. But even with this insight, I still delayed pursuing my coaching credentials for well over a year because I was afraid of not making enough money as a coach and small business owner. These fears were further compounded by some cautious and loving friends who told me that I was crazy for giving up my income and career experience for a risky venture. They warned me to play it safe and stick with what I know. And even though I knew my fears, and my friends’ warnings, were valid, I ultimately chose to take a risk, get my coaching credentials and start my own practice. If I hadn’t made this choice, I’d probably be at the same job, drowning in dissatisfaction and painfully lost. And I certainly wouldn’t be doing the incredible work I’m doing today with my individual and group-coaching clients.

Every great adventure, successful business endeavor and happy ending starts by taking a risk. As Thomas Jefferson once said, “If you want something you’ve never had, you must be willing to do something you’ve never done.” Remember, it’s your job to ensure that the blue haired, future you doesn’t look back and gasp at those things you didn’t get accomplished, so get moving on your bucket list today.

Keep Moving Forward!

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  • Bill Durow says:

    Your are the greatest! I love reading your work!

  • Sissym says:

    I think all successful people risked everything in life. It was all or nothing.

  • joelreadence says:

    STOP sending me emails and making comments on my blog posts. Your solicitations are NOT welcome!

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